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Tampa Bay Lightning

Thank You For Another Exciting Lightning Season!

As the Preferred Shipping Partner of the Tampa Bay Lightning, BlueGrace takes hockey pretty seriously and the 2016-2017 season was no different. Although we didn’t make the playoffs this year, the Lightning kept us on the edge of our collective seats all the way until the end of the season, with a potential Wild Card berth. We want to thank the Lightning Organization As the Preferred Shipping Partner, we want to thank the Lightning Organization for welcoming our employees, vendors and customers all year to the games and for hosting several events for us. We look forward to the draft and new signings, to build our team for the 2017-2018 season. GO BOLTS!

We Partner With Winners

The Lightning only partners with winners and so should you. Are you looking for a transportation partner who understands the needs of your freight and has the experience and tools to help your company succeed? BlueGrace believes we can make any business better. Call a BlueGrace representative before your next freight shipment and experience the difference in cost, customer support and #3PLTLC today. Call 800.MY.SHIPPING or request your quote online.

BlueGrace Careers

Do you love hockey?  Maybe it’s time to work for a company who loves hockey as much as you do. BlueGrace is hiring in almost all of its locations across the country, so all NHL fans can apply! Visit our Careers Page to learn more about BlueGrace Logistics and to see what it is like to work for our fast growing organization.

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2016 BlueGrace National Conference | Recap

BlueGrace Logistics recently hosted their 2016 National Conference right here in Tampa, Florida. This was the company’s 6th installment and biggest conference yet with action-packed keynote speakers like Cameron Herold, Bobby Harris, Afterburner, Inc, and Travis Mills. The location was a huge hit as well, as it was the first time the entire company came back to where it all began.

Welcome to Tampa | Meet & Greet Mixer

The 2016 National Conference kicked off with an opening reception Sunday night at the Tampa Marriott Waterside, where employees, franchisees, regional and branch offices could gather and meet new people and see old friends. For some it was their first time interacting in person, since many of the franchises and locations had been acquired in 2016. Putting faces to the names was the goal of this event and it would spark conversations that lasted the entire 3 days.

Putting faces to the names was the goal of this event and it would spark conversations that lasted the entire 3 days

“This was a great opportunity for our our offices out on the west coast and mid west to meet our employees from the east coast,” said Adam Blankenship, Executive Vice President of Operations at BlueGrace Logistics.

Monday Morning | Day 1

Monday morning started bright and early with an employee breakfast and an official kick-off message from BlueGrace Logistics CEO & President, Bobby Harris. His message touched on how BlueGrace performed in 2016 and what BlueGrace is projecting for 2017. He covered every single angle of the current status of the business and really brought his message home when he announced a huge rebranding for the company. The rebranding consists of a new logo, tagline, website redesign, and much more.

The rebranding consists of a new logo, tagline, website redesign, and much more.

“This branding revamp has been in the works for a while, but the whole concept came about in a very organic way. Because of the amount of effort put into the logo change, we weren’t even sure it would happen, but now we couldn’t be happier with the final results and feedback.” said Bobby Harris, CEO, Founder & President of BlueGrace Logistics.

The excitement started early with the BlueGrace rebranding announcement and would continue non-stop for the remainder of the conference. The schedule would include prominent speakers and breakout sessions to help bring the entire company together and land on the same page with the 2017 goals.

Keynote Speakers | Day 1

Cameron Herold

After Harris wrapped up his presentation and a quick break, Cameron Herold, the “COO Whisperer” addressed the company with a powerful message. He touted high level leadership development qualities and generated a buzz with “Building a World Class Company”. As an experienced speaker and author, Cameron has an uncanny ability to draw the audience in and leave them inspired to simplify their daily tasks and and keep the company goals in line with their own.

“Cameron really delivered a solid message and left all the fluff out. He kept it real and talked about how to build a company with the people you want on your team.” said Vanessa Castillo, Vice President of BG Freight.

Breakout Sessions | Day 1

The remainder of Day One consisted of two tracks and one roundup for different employee types; Sales and Leadership. The first track was an eye-opening sales training for the BlueGrace sales teams from around the country. The focus was to learn how to sell under different circumstances and to many types of shipping customers. The sales team learned that by taking more time to listen and really understand the logistics pain points for each potential customer, they could utilize the entire BlueGrace “toolbox” and help solve their specific issues.

There was also a new leadership development track with an in-depth overview of each BlueGrace department.

There was also a new leadership development track with an in-depth overview of each BlueGrace department. Leadership from every department prepared specific messages to engage and empower employees. There were detailed discussions on employee engagement and human resources, explaining how the hyper-growth at BlueGrace would be managed, so every employee would be happy and healthy.

BlueGrace sales associates recieved a one-on-one presentation from Roadrunner Freight’s Grant Crawford.

In addition to the Sales track, the BlueGrace sales associates recieved a one-on-one presentation from Roadrunner Freight’s Grant Crawford. He had the entire sales staff’s attention as he discussed the new branding, capabilities and dedication of Roadrunner as a trusted carrier for the logistics industry. With a detailed presentation on 2016 numbers and 2017 predictions, Grant demonstrated Roadrunners track record for effective freight management and how all of the sales staff could benefit by using them for their current customers.

The remaining option available to the Sales staff was a carrier roundup. In a structured table to table roundup, the BlueGrace sales staff had the time to move from carrier to carrier and learn more about their services and programs. BlueGrace invited carriers to not only attend the conference, but to sit and talk with the sales staff to answer questions and provide direct answers about how their services can help customers achieve their freight objectives. At its conclusion, the feedback on the carrier roundup was very positive with many opportunities shared and discussed.

Monday Night Festivities | Slapshots on Ice at Amalie Arena

Being the Preferred Shipping Partner of the Tampa Bay Lightning NHL team has its perks! The Tampa Marriott Waterside is directly across the street from the Amalie Arena, the home of the Lightning, so BlueGrace jumped at the opportunity for an on-ice experience. Vendors, carriers and employees were invited to the Amalie Arena for a VIP Tampa Bay Lighting event. Amalie Arena was open to just the BlueGrace conference attendees which gave everyone the opportunity to take a couple slapshots on the NHL team’s ice.

Being the Preferred Shipping Partner of the Tampa Bay Lightning NHL team has its perks!

“We wanted to give all of our BG family a unique opportunity to go down onto the ice of a top ranked NHL team and take a slap shot, and they all loved it,” said Harris.

After everyone took their shots on the ice, the night concluded with hors d’oeuvres, drinks and an additional carrier reception in the Chase Club, a premier sporting event entertainment area within Amalie Arena. The carrier discussions continued until the early evening as Day 1 came to a close.

Tuesday Morning | Day 2

Afterburner, Inc.

Tuesday kicked off with an exciting presentation from Afterburner, Inc. This group consists of retired military service members who served in leadership roles within elite units of the Armed Forces and consider themselves performance improvement experts. Their main focus was “Flawless Execution.” They fired up the crowd with examples of how they used a “debrief” to both prevent mistakes from happening and for learning from them after they do. The conference crowd left the room excited to utilize what they have learned to help all forms of business communication, from internal to customer interaction.

Day 2 presentations from BlueGrace management were a bit more in-depth. The IT department discussed many of the new tools being added to the BlueShip platform in 2017 that would enhance ease of use, increase the options for the customer and streamline the freight process even more. A round of applause came after IT committed to finishing development in 2017 for all new projects they discussed in their presentation. As the IT department tripled in size in 2016, the ability to add new options simplified billing to additional mode options has become a reality. BlueShip will continue to be on of the industries leading  TMS products in 2017 and beyond.

BlueShip will continue to be on of the industries leading  TMS products in 2017 and beyond.

Enterprise had the sales staff excited with their presentation on how BlueGrace engages with our larger customers. While discussing how to interact with types of customers by handing them off to the Enterprise team, they also discussed some of the reasons why BlueGrace is the best partner for these businesses. After receiving the current shipping data provided by a potential customer, Enterprise can run the numbers through our proprietary formulas and reporting systems to generate exciting and time/money saving opportunities.

Enterprise can run the numbers through our proprietary formulas and reporting systems to generate exciting and time/money saving opportunities.

From distribution models to preferred carriers and on-time delivery options, the Enterprise team at BlueGrace can move more product, more effectively for our customers. As the presentation explained, it does not end there. After the customer in engaged with BlueGrace the reporting and optimizing continues and the program will only get better through new time/money saving options being constantly updated and developed.

Tuesday Keynote Speakers | Day 2

Dave Ross

After the morning presentations, it was time for a keynote from Dave Ross, Managing Director of Global Transportation and Logistics at Stifel Nicolaus. As one of the top financial analysts in the logistics industry, David waspicked #1 by the Wall Street Journal’s Best on the Street Analysts Survey in the industrial transportation industry. His view of the logistics industry is deep and robust.

He was able to discuss with the BlueGrace team as well as the carriers, the impact of 2016 market situations and what the future holds for our industry.

He was able to discuss with the BlueGrace team as well as the carriers, the impact of 2016 market situations and what the future holds for our industry. The inner workings of the financial side of logistics was on full display as he presented what to expect in 2017 with a new president and coming industry regulations and changes.

Travis Mills > Never Give Up. Never Quit.

The final keynote speaker was recalibrated warrior and motivational speaker, Travis Mills. Despite losing portions of both arms and legs from an IED blast while on a deployment to Afghanistan, Travis continues to overcome life’s challenges, breaking physical barriers and defying odds.

Travis lives by his motto: “Never give up. Never quit.”  Travis infused his humor and military background to get the BlueGrace team thinking about what is really important in their lives. To focus on the things you can control and no matter where life takes you, stay on the good side, because if he can do it so can you. Travis stayed after for an hour signing his book and taking pictures with anyone who wanted one, he was a true inspiration the BlueGrace Logsitics team.

We can’t thank him enough for his service and sacrifice. Travis you are a true inspiration.

Tuesday Night Festivities | Gala Celebration at the Oxford Exchange

Originally built in 1891 as a stable for the Tampa Bay Hotel, 420 West Kennedy Boulevard has gone through several transformations in its long history. At this amazing Tampa location, BlueGrace put on an event that would not soon be forgotten. The entire location was rented out and and the fun loving conference attendees filed in.

The Oxford put on a great party with a cocktails, a sit down dinner with fine food and an great dance floor.

The Oxford put on a great party with a cocktails, a sit down dinner with fine food and a great dance floor. The live band came all the way from Jacksonville and played just the right music as the attendees danced the night away. It was an amazing end to the best BlueGrace National Conference yet. We would like to thank all of our attendees, employees, carriers and sponsors for making it an event to remember and look forward to an even better event in 2017!

We would like to thank all of our attendees, employees, carriers and sponsors for making it an event to remember and look forward to an even better event in 2017!

2016 BlueGrace Sales Conference Sponsors



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The Tampa Bay Lightning Made BlueGrace Proud

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In our first season as the Preferred Shipping Partner of the Tampa Bay Lightning, we have cheered like never before. BlueGrace employees have banded together behind our team with enthusiasm and team loyalty. We are sad to say our team did not make it to the Stanley Cup, but they gave it all they had. Through major injuries and set backs the team made it all the way to Game 7 of the Eastern Conference Championship and we thank them for making it such an exciting season. Congratulations to the Pittsburg Penguins and good luck to them in the Stanley Cup Finals.

BlueGrace employees and fans of the Lightning thank them for one of the most exciting hockey seasons in recent memory. As a continuing sponsor of the team, BlueGrace looks forward to backing our team for years to come and to hoisting the cup next year! Go Bolts!

 

 

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BlueGrace Logistics Marketing Wins Big with TMSA for Partnership with Lightning

 

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The Transportation Marketing & Sales Association (TMSA) will award the BlueGrace Logistics Marketing team with a Compass Award this June, for their outstanding efforts in marketing their partnership with the Tampa Bay Lightning.

BlueGrace Logistics recently entered a three-year agreement, to be the “The Preferred Shipping Partner of the Tampa Bay Lightning” and with this partnership comes many opportunities for the third-party logistics provider to increase brand awareness.

BlueGrace Sees Increase in Brand Recognition with Lightning Partnership

Since the launch of the partnership in October 2015, BlueGrace Logistics has seen a significant increased brand recognition of the BlueGrace name both locally and nationally.

“The BlueGrace brand has been seen locally and nationally on TV, photographed by the official Lightning photographers, and shared on social media for the entire season.” said Adam White, Director of Marketing of BlueGrace Logistics. “The national exposure of the BlueGrace brand is huge for our fast growing company and the ongoing relationship with the Lightning has become quite special for our employees. Our two winning teams working together cannot be beat.”

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Fans of any sport are typically competitive and BlueGrace employees are no different. With recruitment booths set up outside the arena and the increase in visibility at the games, BlueGrace Logistics has seen a rise in recruiting and retaining solid sales employees. These recruiting events have enabled BlueGrace to stand by its job creation commitment made  to the State of Florida and Gov. Rick Scott, and the hiring of 200 employees by the end of 2016. BlueGrace looks forward to more great seasons ahead and the opportunities it provides for our charitable, recruiting and sales initiatives.

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TMSA Conference June 5-8

The 2016 TMSA-Logistics Marketing and Sales Leadership Conference will be held June 5-8 at The Ritz-Carlton in Ft. Lauderdale, Florida. Over the course of three days, attendees, honorees and award winners will be networking with other logistics marketing and sales executives and will attend educational sessions, listen to keynote speakers and much more. Adam White, Director of Marketing for BlueGrace Logistics, is one of four panelists to be selected to discuss Partnership and Event Strategy in the logistics industry.

About BlueGrace Logistics:

Founded in 2009, BlueGrace Logistics is one of the fastest growing leaders of transportation management services in North America. As a full service third party logistics provider (3PL), BlueGrace helps businesses manage their freight spend through industry leading technology, high level freight carrier relationships and overall understanding of the complex $750 Billion U.S. freight industry. BlueGrace is headquartered in Riverview, Florida with over 60 corporate and franchise locations across the U.S. For more information, visit www.mybluegrace.com

 

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Tampa Bay Lightning Are Going To The Playoffs with BlueGrace!

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The employees at BlueGrace could not be more proud to be the Preferred Shipping Partner of The Tampa Bay Lightning as the team goes to the 2016 NHL Playoffs! The first game begins on Wednesday, April 13th.

An Amazing First Season As An Official Partner, We Could Not Ask For More!

BlueGrace entered into a 3 year commitment to the Lightning in October 2015. At that time we knew we were partnering with champions. As the 2015 Eastern Conference Champions finished an amazing season, they lacked only one victory- the Stanley Cup. They’re going for it again this year and have made it to the first round of playoffs against the Detroit Red Wings. The Lightning have home ice advantage with the first 2 games at Amalie Arena in Tampa.

An Amazing Season On Social Media! #BGLightning

The employees of BlueGrace have spent the entire season posting on Twitter and Facebook with the #BGLightning hashtag, supporting the team, and documenting our co-branded events for recruiting and charity. Take a look below to see how the season progressed through social media:


Onward to the Stanley Cup!

Join us as we continue to support our local NHL team throughout the playoffs until we reach the ultimate goal! #GoBolts!

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Tampa Bay Lightning Announce Partnership with BlueGrace Logistics

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Press Release
FOR IMMEDIATE RELEASE

RIVERVIEW, FL – November 30, 2015 – The Tampa Bay Lightning have announced a new partnership with BlueGrace Logistics, a national freight shipping company based in Tampa. The three-year agreement names BlueGrace as “The Preferred Shipping Partner of the Tampa Bay Lightning”.
 
“Since Jeff Vinik purchased the franchise in 2010, we have looked to align ourselves with world-class brands that share our vision and values on and off the ice, and BlueGrace fully embodies that,” said Lightning CEO Steve Griggs. “BlueGrace’s community involvement and commitment to Tampa Bay is aligned with our mission and we look forward to our partnership with them.”
 
The Lightning will team up with BlueGrace for one community outreach event per year over at least the next three seasons. BlueGrace will also be one of the Lightning’s sponsors for their annual Bolt Run. The partnership also includes arena-wide signage and in-game features at Lightning home games.
 
“It’s a natural fit for us to partner with a world-class organization like the Tampa Bay Lightning,” said Bobby Harris, CEO and founder of BlueGrace Logistics. “This partnership enables us to team up with the Lightning on charitable initiatives, increase our local visibility and expand our national brand. We look forward to a long-term relationship and years of success with the Tampa Bay Lightning.”

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About BlueGrace Logistics:
 
Founded in 2009, BlueGrace Logistics is the fastest growing leader of transportation management services in North America. As a full service third party logistics provider (3PL), BlueGrace helps businesses manage their freight spend through industry leading technology, high level freight carrier relationships and overall understanding of the complex $750 Billion U.S. freight industry. BlueGrace is headquartered in Riverview, Florida with over 60 corporate and franchise locations across the U.S.
 
About Tampa Bay Sports and Entertainment, LLC:
 
Tampa Bay Sports and Entertainment, LLC is an entity controlled by Jeff Vinik and its holdings include the National Hockey League’s Tampa Bay Lightning, the Arena Football League’s Tampa Bay Storm and the leasehold rights to the newly named Amalie Arena, the 19,092-seat downtown Tampa home in which the teams play their games. Vinik purchased the Lightning and the leasehold rights to the arena in March 2010 and has since led a complete brand and business transformation, establishing the company as one of the leading sports and entertainment entities in the United States.

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